Rad Power Bikes

Rad Power Bikes is North America's largest direct-to-consumer electric bike company, founded in 2007 by Mike Radenbaugh in Northern California. Initially starting as a sole proprietorship converting traditional bikes into ebikes, the company relaunched in 2015 with co-founder Ty Collins to scale production and sales. Rad Power Bikes has achieved significant growth, establishing its headquarters and flagship retail store in Seattle, and reaching a market value of $1.4 billion by 2023. The company offers a diverse lineup of high-performance ebikes designed for various uses, including commuting, adventure, and urban living. Notable models include the RadRover, a versatile fat tire ebike, the RadMini, a folding option for limited spaces, and the RadCity, designed for urban commuting. Rad Power Bikes emphasizes affordability and eco-friendliness, aiming to replace car trips with electric biking. With over 500 local bike shop partnerships and a network of 1,400 service locations, Rad provides robust support and maintenance for its customers.

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Clients