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Xero is a technology company originating from New Zealand, providing cloud-based accounting software, primarily for small and midsize enterprises, or SMEs, and accounting practices. As a first mover in the space for cloud-based accounting software, Xero has grown quickly to achieve dominant market share in New Zealand and Australia, displacing legacy providers. Xero has also expanded beyond its home region toward other English-speaking countries, primarily the United Kingdom.
Operator of a low-code application development platform intended to help companies achieve operational agility. The company's cloud-based platform offers non-technical developers to build, customize, and connect scalable, secure cloud applications mapped to unique business challenges without compromising IT governance and control, enabling organizations to improve operations through real-time insights and automation across complex processes and disparate system.
Developer of online applications intended for e-commerce merchants. The company provides a toolkit that delivers a comprehensive suite of ecosystem-leading applications, thereby enabling clients to run their businesses in an enhanced manner, grow faster and deliver experiences to their customers.
Justuno is a website marketing automation platform that helps businesses convert more website traffic into customers through personalized onsite experiences, such as pop-ups, quizzes, and product recommendations.
Developer of an online insurance platform designed to provide better navigation for medical care. The company's platform leverages technology to compare online forms, and requests for quotes, and interacts with agents, drug coverage plans, medical insurance plans, and insurance comparisons, enabling customers to find a healthcare plan online with expert support.