El Clasificado is the largest free Spanish-language classified marketplace in the United States. Founded in 1988 by Martha de la Torre and Joe Badame, the company started as a direct-mail classified publication aimed at connecting sellers within the Hispanic community. Over the years, it has evolved into a comprehensive media and digital platform, serving Spanish-speaking communities nationwide.
The company distributes a weekly print publication with approximately 460,000 copies reaching high-traffic Hispanic areas. It also operates a digital platform, ElClasificado.com, which has been active since 1996. El Clasificado hosts events like Expo Quinceanera and Your Business Partner, catering to Hispanic small business owners. The company focuses on micro-businesses and small-scale business owners, helping them connect with buyers across various product and service categories. El Clasificado is part of EC Hispanic Media, which provides advertising opportunities across diverse Hispanic and bilingual communities.
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