AdRoll

AdRoll is a digital advertising platform based in San Francisco, founded in 2006 or 2007. Initially created to simplify display advertising for brands of all sizes, it has evolved into an AI-powered solution focused on retargeting and growth marketing. The company has experienced significant growth, expanding from 5,000 active customers in 2011 to over 120,000 brands worldwide, generating substantial annual sales. AdRoll offers a unified platform for data-driven marketing, featuring tools for optimized bidding, predictive audience targeting, and custom reporting. Its key services include retargeting and display advertising, an all-in-one e-commerce marketing suite for direct-to-consumer brands, and tailored solutions for B2B companies. AdRoll emphasizes privacy-forward technology, utilizing various data types to maintain relevance in a changing regulatory landscape. The company serves a diverse clientele, including small businesses, retailers, and Fortune 500 enterprises, and is recognized for its strong customer service and innovative culture.

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