Saint And Sofia

Saint + Sofia is a London-based fashion brand founded in January 2020 by Malcolm and Dessi Bell. The company specializes in fair and sustainable fashion and accessories, designed in London and manufactured in Europe using family-owned factories. With a focus on minimizing costs and environmental impact, the brand combines artistic design with data science and lean manufacturing practices. The company employs over 70 people, many of whom have backgrounds with notable fashion brands. Saint + Sofia has delivered over 5 million products to more than 500,000 customers worldwide, generating annual revenue of around $13.7 million. The brand is committed to sustainability, using eco-friendly fabrics and ensuring quality through strict oversight and regular factory visits. Its products have been featured in prominent publications like Vanity Fair, Vogue, and Harpers Bazaar. Fulfillment is managed in-house, ensuring efficient logistics and timely delivery to customers.

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