Paper Planes

Paper Planes LLC is a lifestyle and apparel brand founded by Shawn "Jay-Z" Carter and owned by Roc Nation. The company offers a diverse range of clothing items and accessories, including tees, hats, sweatshirts, and activewear. Paper Planes focuses on quality and style, appealing to fashion-conscious individuals who appreciate uniqueness in their wardrobe. The brand operates through an e-commerce platform and a flagship store located on Lafayette Street in Soho, New York City. The store features a design theme centered around travel and serves as a community gathering point. It provides exclusive pre-launch access to new collections and offers unique in-store items, including collaborations with fine artists and recording artists. Paper Planes has been in business since May 2, 2017, and employs fewer than 25 people.

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