Comme des Garçons (CDG) is a Japanese avant-garde fashion house founded by designer Rei Kawakubo in Tokyo in 1969. Officially established as a company in 1971, CDG is known for its innovative and conceptual designs that challenge traditional beauty standards. The brand features exaggerated silhouettes, deconstructed fabrics, and clashing prints, embodying an anti-fashion aesthetic.
CDG offers a wide range of womenswear, menswear, and accessories, with over 20 diffusion lines that cater to various styles while maintaining Kawakubo's experimental vision. Notable sub-labels include Comme des Garçons Homme, Homme Plus, and Comme des Garçons Play, which features casual pieces with a distinctive heart logo. The brand emphasizes layering and architectural shapes, appealing to both high-fashion enthusiasts and streetwear fans.
CDG is also recognized for its unique retail experiences, with boutiques in major cities and the multi-brand space Dover Street Market. Collaborations with brands like Converse, Nike, and Vans enhance accessibility and showcase the brand's creative spirit.
