Magalu is a Brazilian retail platform/ecosystem that combines technology and e-commerce, operating physical stores and digital operations, and was founded in Franca (São Paulo) in 1957.
Operator of a global marketing company intended to enhance the future of online advertising. The company's platform offers digital campaign designing and marketing through a feature that uses retargeting technology powered by deep learning algorithms, enabling advertisers to deliver relevant online advertising campaigns to potential customers who have displayed purchase intent.