Criteo SA

AppLovin is a vertically integrated advertising technology company that acts as a demand-side platform for advertisers, a supply-side platform for publishers, and an exchange facilitating transactions between the two. About 80% of AppLovin's revenue comes from the DSP, AppDiscovery, while the remainder comes from the SSP, Max, and gaming studios, which develop mobile games. AppLovin announced in February 2025 its plans to divest from the lower-margin gaming studios to focus exclusively on the ad tech platform. AppLovin's primary tool for future growth is Axon 2, which is an ad optimizer operating within the DSP that allows advertisers to place ads according to specifiedmore

Celtra is the Creative Management Platform that empowers agencies, media suppliers, and brand leaders

Developer of an advertising platform designed to unify all advertising channels including TV, programmatic and social, across all formats and devices. The company's platform allows marketers to understand and optimally influence the consumer's decision journey across any screen at any stage and also provides advanced media planning capabilities powered by in-depth analytics and proprietary audience data, enabling clients to optimize their advertising campaigns with unified workflows for planning, buying, and measurement that drive incremental performance with company's advertising solutions.