Binny's Beverage Depot is a family-owned liquor store chain based in Illinois, with a history spanning over 75 years. Founded in 1948 by Harold Binstein, the company started as Gold Standard Liquors near Wrigley Field in Chicago. Michael Binstein, Harold's son, has been the CEO since 1995. Binny's is headquartered in Niles, Illinois, and operates 46 retail locations across the state, employing around 2,044 people and generating annual revenue of $390.8 million.
The store offers a wide range of beverages, including wines, spirits, beers, and cigars. Binny's is particularly known for its single barrel whiskey program, sourcing hundreds of barrels each year and maintaining strong partnerships with distilleries, such as Buffalo Trace Distillery since 2002. Additionally, Binny's provides the Whiskey Hotline, an educational service that connects customers with spirits experts for guidance on beverage selection. The company serves retail customers, positioning itself as a trusted resource for beverage enthusiasts.
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