Basis Technologies (Media and Information Services (B2B))
We solve the advertising industry’s biggest problems.
Operator of a comprehensive workflow automation and programmatic trading platform intended to streamline digital operations for marketers. The company's platform offers a SaaS advertising solution unifying programmatic and direct media buying along with workflow automation, cross-channel campaign planning, universal reporting, and business intelligence that helps boost media, team, and business performance, enabling advertisers to plan, buy, and analyze real-time bidding, search social campaigns in a single platform.
Chicago, United StatesMedia & EntertainmentEnterprise
NBCUniversal creates world-class content distributed across film, television, and streaming, and brings it to life through theme parks, consumer products, and experiences.
Deutsche Telekom merged its T-Mobile USA unit with prepaid specialist MetroPCS in 2013, and that firm merged with Sprint in 2020, creating the second-largest wireless carrier in the us. T-Mobile now serves 77 million postpaid and 21 million prepaid phone customers, equal to around 30% of the us retail wireless market. The firm entered the fixed-wireless broadband market aggressively in 2021 and now serves more than 5 million residential and business customers. In addition, T-Mobile provides wholesale services to resellers.
Developer of a customer marketing platform designed for business-to-business firms. The company's platform engages customers automatically throughout their life cycle and activates them for various tasks such as adoption, references, advocacy, feedback, retention, upsell, and social amplification, enabling clients to have frictionless customer interactions at scale.
Developer of an analytics platform designed to automate client reporting for marketing agencies. The company's platform streamlines the process of collecting, analyzing, and presenting marketing data, allowing agencies to generate reports for clients more efficiently and effectively, enabling agencies to free up valuable time to focus on developing and executing marketing strategies for their clients.