The Bike and Outdoor Company

B.O.C. – Bike & Outdoor Company: Omnichannel sale of bicycles and outdoor accessories.

BIKE & OUTDOOR COMPANY GmbH & Co. KG (B.O.C.) is a German multichannel bicycle retailer operating fast 50 branches in Germany and an online shop (boc24.de). It was founded in 1999 and sells bicycles, accessories, and clothing online and in its stores.

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