NBA

The NBA is the most innovative league in sports.

The NBA operates the National Basketball Association and helps grow basketball globally through technology-driven fan content and community programs, including the NBA G League and Jr. NBA.

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Sportradar

Reimagining immersive experiences for sports fans and bettors

Data Provider

Partnerships

Clients

Sprout Social

The AI-powered Social Intelligence Platform that closes the gap between insight and action

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Independent Software Vendor (ISV)Platform Provider

FanDuel

Make Every Moment More

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Platform Provider

Clients

Team+11 more

John Killen

jkillen@wincraft.com

Director and Group Manager, Premiums

Kari Holt Larson

Vice President of Community & Special Events

Team

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Founded

1946

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200

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The National Hockey League (NHL) is a professional ice hockey league established in 1917, headquartered in New York City. It consists of 32 teams divided into two conferences and four divisions. The league began with four Canadian teams and expanded to include teams across the United States, with significant growth occurring after 1967. The NHL organizes a regular season followed by playoffs, culminating in the prestigious Stanley Cup Finals. It governs the sport with standardized rules and promotes various trophies, including the Lady Byng and O'Brien Cup. The league also manages broadcasting, marketing, and special events, such as outdoor games. The NHL has a rich history, with notable teams like the Montreal Canadiens, Toronto Maple Leafs, and Boston Bruins, and it continues to adapt to changes in the sport and its audience.

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